Matbold
articles 2
Matbold is an independent creative studio specializing in brand transformation, visual identity, and digital experiences. They help companies reposition and grow their brands through strategy, branding, web design, motion design, and immersive digital platforms, creating modern, digital-first experiences that strengthen brand recognition and business growth.
For this project with Matbold, I was responsible for conceptualizing and creating a series of short motion design animation loops to illustrate article titles published on social network. The goal was to keep the visuals minimalistic, using a clean black-and-white aesthetic.
the difference between busy and growing
there is no shortage of opinions
what awards didn't teach me
the founder's blind spot
why we started saying no
what experience really gives you
things nobody told me about growth
the story behind the work
what I would tell my 25 year old self
the story behind the work
the most expensive clients are often the cheapest ones
how I learned to price creative work
why talent is never enough
why most rebrands fail before design starts
the cost of chasing everything
why great work doesn't always win
how to spot a serious client
the biggest mistake studio founders make
the best opportunities rarely look like opportunities
reputation compounds